Rein To Reign!
The next time I do a degree in communications, it's off to the Rangeland Derby at the Calgary Stampede for my research on the sound of the chuckwagon races. Listen to the SoundCloud clip below for the horn, the crowd, the jingle, the hooves, the cheers, the Go, Wayne! Of course, the other big sound at the chuckwagon races is the agallop voice of Les McIntyre. He calls the races from his perch, his eye in the sky, high above the racetrack. One of the memorable aspects of being at the Rangeland Derby is the relatively unimposing role played by video. Sure, there are video screens at both ends of the track and on an infield tower, but they are not signature screens. What defines the viewer's experience at the grandstand is McIntyre's voice. Quiet on the set. There's the horn. And the charge is underway! As they cast their fate in the figure eight. The barrels are up, the outriders are in hot pursuit. They're outta town! A version of this is how McIntyre...